Quasi-War: Weaponizing Social Media by P. W. Singer, Emerson T. Brooking... How Can Memes Drive Wars? The authors wrote this book after years of research and travel from the management headquarters of technology companies to the battlefields on the pages of memes. What they are trying to say here is that what happens on the Internet is not completely innocent, no matter how it may seem otherwise, after the world of the Internet has passed the stage of adolescence and the network has become muscular, penetrating into worlds. Business, management, culture, war, society, all stakeholders have realized that the Internet is an important battlefield. On the Internet and social media worlds, every one of us is a recruited project, whether we realize it or not. Someone can be recruited only by arousing his emotions by making him laugh or get angry and then reacting to that by sharing a satirical meme/comic that will ultimately serve parties that that user knows nothing about.

بي دبليو سينجر
محلل استراتيجي في "نيو أميركا" وأستاذ ممارس بجامعة ولاية أريزونا، ومدير شركة "يوسفول فيكشن إل إل سي"، وقد منحته مؤسسة "سميثسونيان" لقب أحد أفضل 100 مبتكر رائد في البلاد، واعتبرته "ديفينس نيوز" أحد أفضل 100 شخص مؤثر في قضايا الدفاع، ورأت "فورين بوليسي" أنه أحد أفضل 100 مفكر عالمي