There is no doubt that the media language has its own specificity, as it differs from one medium to another, and it is necessary to take into account this specificity in preparing media programs, and the arts of speech are a necessary issue because the language of radio differs from the language of print publications in its formats and structures.
This book aims to provide scholars and workers in various fields of media with scientific knowledge, theoretical foundations, and intellectual backgrounds for effective communication skills (listening and speaking, reading and writing, rhetoric, grammar, and body language).
It is necessary to develop the skills of scholars and workers in various fields of media in applying phonetics, mastering the arts of speech, the skill of reading texts and body language, developing grammatical and rhetorical skills in a practical way, and refining these skills they have with practical training and exercises to improve written, audio and visual media performance with the greatest possible force. And influence in various media fields.
The book emphasizes linking theoretical material with the experiences of practitioners in the media fields, building a bridge between academic knowledge and practical practice to keep pace with rapid developments in communication technologies.